Originally from Hong Kong and now based in London, I’m a UI/UX designer focused on creating clear, thoughtful digital experiences. I enjoy turning complex ideas into simple, intuitive products that balance user needs with business goals. My background spans early-stage startups, fashion eCommerce, and Web3, where I’ve learned to adapt quickly, navigate ambiguity, and take ownership from concept through launch.

I started my design career as a self-taught designer, driven by curiosity and a desire to understand how great digital products are made. Working independently with early-stage startups taught me resilience, resourcefulness, and how to solve problems with limited resources.
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I later joined a fashion eCommerce design team, where I collaborated closely with designers and developers to create seamless customer experiences across a high-traffic luxury fashion platform and WeChat Mini Program. During this time, I introduced design documentation to improve cross-functional collaboration, helped transition the team’s workflow from Sketch to Figma, and contributed to scaling a design library that ensured consistency across multiple brands and regions. I also conducted usability research to improve key customer journeys and conversion flows.
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Most recently, I joined fxhash as a Product Designer, where I led a complete website redesign, built a design system from the ground up, and shipped features in a fast-paced Web3 environment. Working in blockchain challenged me to continuously learn, adapt, and design for an evolving ecosystem and a global community of creators and collectors.
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Today, I’m motivated by the challenge of making technology feel more approachable, intuitive, and human. I’m curious about the evolving role of AI in product design and how it can help teams work more efficiently while maintaining a strong focus on user needs. I’m also interested in creative coding and generative art, exploring how technology can be used not only to solve problems but also to inspire creativity and new forms of expression.

-> Capturing small moments, shared here ↗
-> Pilates keeps me grounded
-> I probably collect too many Jellycats